Our History

Company co-founders Sandy Sternshein and Brad Riddell met as students in the Graduate Screenwriting Program at USC’s School of Cinematic Arts (Fight On!). That was back when Brad had highlights in his hair and raced road bikes, and before Sandy got sleeves tattooed on his arms and taught yoga. Brad ditched the highlights and went on to write studio comedies while Sandy navigated the independent film world. Now they both coach their sons' baseball teams, which inspired their first project together, Later Days. Sandy and Brad formed Wry Mash in order to leverage their combined forty years of entertainment industry experience to develop and produce the independent character-driven projects with universal appeal they feel are missing from screens today. 

Sandy Sternshein has written films, television, documentaries, commercials, and apps for everyone from Mr. Universe to Chevy Motors. He wrote the feature film Pushing Forty for Producer Rick Rosenthal (Halloween, Bad Boys), and is currently directing the documentary Punkrock Packrat about a dentist with an unparalleled collection of early punk rock ephemera. His script Mouths of the Upright was featured on the Black List of Hollywood’s top list of unproduced screenplays. Sandy has worked in the development departments of Showtime and Fox Television. He’s directed music videos and flown the globe as a reality television location scout. Prior to earning his MFA in Screenwriting from USC School of Cinematic Arts, Sandy worked as an Assistant Director on numerous independent features. Over the past decade he has taught Screenwriting, Directing, and Producing at Santiago Canyon College, Santa Ana College, and the Orange County High School of the Arts.

Brad Riddell has written four produced feature films for Hollywood studios including Paramount, MTV, and Universal. His first film, American Pie: Band Camp (Eugene Levy), remains one of the highest grossing live-action DVD releases in history, and is now syndicated on TBS. His most recent feature, Crooked Arrows (Brandon Routh, Gil Birmingham), was released nationally in theaters, and is the first mainstream lacrosse movie ever produced. Brad’s other writing credits include films in the Road Trip (Danny Pudi, DJ Qualls) and Slap Shot (Leslie Nielsen) franchises. His award-winning directorial debut, Ten More (David Pasquesi, Ellie Reed) played at over twenty festivals in the U.S., and his series, Other People's Children, won critical acclaim from juries around the world. He is currently writing BACK TO THE GRIND for Branded Pictures Entertainment and Tony Hawk Productions. Brad earned an MFA in Screenwriting from USC and is chair of the screenwriting program at DePaul University in Chicago.